About the Lead.ERA technology
Lead.ERA is a pioneering technology in Portugal.
Based on the “big data” acquired by the ERA real estate network over more than 20 years in Portugal and through two million monthly visits to the official website , this tool is constantly improving through the latest artificial intelligence.
This technology kicked off a new ERA service – the ERA Digital Accelerator – which enables you to show the right properties to the right people, fully automatically and with maximum speed and efficiency, speeding up what we do best – selling houses.
How does the Lead.ERA technology accelerate the sale of your house?
We use an innovative technology based on machine learning to promote your property with the greatest precision and speed – the Lead.ERA technology
Massive and immediate reach
We market your house to at least 20,000 people with high purchasing potential in just 5 days, for a faster and more accurate sale
Personalized and effective marketing
We design campaigns to promote your property on the main digital platforms: both Facebook and Instagram social networks and Google Display Network, Google’s online advertising network
An exclusive website for your property
We create a webpage dedicated to your house, complementing the ad on our official website, which you can share and help your house go viral
Online report updated in real time
We provide real time access to your house campaign’s ads and results, delivering our values of transparency and partnership with each ERA customer